Phase 2 of Microsoft’s newest ad campaign (sans Jerry Seinfeld) is I’m A PC
Microsoft has entered a new phase of its $300 million Windows ad campaign. In a briefing this morning, the software maker said it’s releasing a 60-second commercial that seems designed to directly counter Apple’s popular PC-bashing Macintosh ads.
…Phase II of the commercial campaign omits comedian Jerry Seinfeld, who figured in the three commercials* making up Phase I, but Phase II’s first spot does feature a brief appearance by company co-founder and chairman Bill Gates.
I’m A PC: Pride
I’m A PC: I Am Not Alone
I’m A PC: Stereotype
At least these commercials make more sense than the Seinfeld-Gates Ads earlier this month. *Speaking of which there were three commercials, The Gates-Seinfeld Ad #2 was aired in two-parts.