Microsoft Accusing Google of Antitrust!

Posted: Monday, April 16, 2007 by El Guru in Google, Links, Microsoft, Other

Last weekend Google announced they were going to acquire online advertiser DoubleClick for a mere $3.1 billion. Also in the race to try and acquire DoubleClick was Microsoft. What could only be described as ironic, Microsoft along with AT&T are crying “Antitrust”. According to The New York Times

Microsoft is claiming that the deal would “hurt competition in the fast-growing market for advertising on the Web and raise questions about how much personal information would be collected by Google.”

Microsoft is usually the target of these antitrust battles, and now they find themselves on the other side. AT&T is already saying that antritrust [sic] authorities really need to take a look at this deal, and Microsoft is saying that if this deal goes through, Google would be master of 85 percent of the market for ad distributing and they need to be stopped.

Granted Microsoft has plenty of experience with antitrust suits, except they are usually the one’s being accused. Seems Google has a bit of a problem with all this money burning holes in their pockets. They’ve been involved in several mergers over the past few months including YouTube back in October.

News Source: CyberNet News

Comments
  1. I think you’ll find it’s actually $3.1 billion!

  2. hlawton says:

    Any Thoughts?

    Pay Per Click is a big loser for many large ticket items like we sell.

    We sell medical mobility products. Most of the people visiting our site are using it for a catalog never intending to buy.

    I think there is a lot of waste and fraud with pay per click for many products and services on the web effecting a large percentage of companies.

    Google and Yahoo are aware of this and they have the data and have not released this data to the customers.

    Do you think google/Yahoo is going to admit that a large percentage of poeple doing PPC are wasting their time and money? NO WAY!

    I think people are figuring this out now in a big way. That’s why Pay Per Action is being offered by google.

    Google/Yahoo know the secret is getting out now. If people knew what google and yahoo know they would not even try PPC for many products people are trying to sell on the web.

    The word is getting out on this and will soon shock the PPC biz and the big search engines. Pay Per Sale will save google and yahoo and others will follow.

    It will take a while but the pain for the publishers and google/yahoo will be worth it.

    The big secret is now being exposed and will save many of the advertisers and google/Yahoo.

    Thank God!

  3. @webmasterbyname, yep your are correct and that is what I meant to put, that’s what I get for proofing while half asleep. Thanks, I made the correction.

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